Report: Xbox Has Been Asking Its Studios To Hit ‘Higher Profit Margins’ Since 2023

NEWS TODAY Right as the Activision Blizzard deal closed…Bloomberg’s ever-reliable gaming journalist Jason Schreier (along with colleague Dina Bass) has today put out an extensive report on Xbox, and how Microsoft is now asking the division to deliver “higher profit margins” in the wake of its massive acquisition of Activision Blizzard.The report says that MS execs “have set an across-the-board goal of 30% ‘accountability margins'” – a term which Microsoft uses internally “according to people familiar with the business…
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